Personalized, not in person

A Northern Ontario man wanted to apply online for a personalized licence plate for his vehicle with a graphic and slogan in French. On ServiceOntario’s French website, it indicated that this service was only available in person at a ServiceOntario location. However, the English version of the same page said a personalized plate with a graphic and slogan in English could be ordered online. The man noted that the service in French was therefore not equivalent to that in English.

Result: We contacted ServiceOntario, which quickly began taking steps to update its system so that personalized French plates could be ordered online in French. As of August 2025, it is now possible to order a personalized plaque with a graphic and a slogan in French online.

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